Ronel’s Top Ten Indie Publishing Tips #IWSG #authorpreneur #writerslife
It’s the first Wednesday of the month and time for another posting of the Insecure Writer’s Support Group.

Since I launched my first book in 2018, indie publishing (or self-publishing, if you want) has come a long way. Some things remain constant, while other things continuously shift. Whether youβve just started out or knee-deep in a backlist, I have some advice to share.
- Write what you love. This isnβt an eight-hour work day, or five-day work week. This is your business, so youβll work harder than you have ever worked for anyone else to make it successful. So why write something that doesnβt bring you joy?
- Donβt compare yourself to others. Thereβs no point. Comparisonitis will just fuel that little voice that tells you that you arenβt good enough, smart enough, etc. and will rot away your creativity.
- Decide what you are prepared to compromise on. You donβt have to write every day β rules donβt work well for the muse. But you have to write. Yes, you have to run the business, but you donβt have to be everywhere and do everything. Hire a VA (virtual assistant) to run your social media, ads, newsletter, etc. and do only the things that give you the most joy β like writing the next book.
- Refill your creative well. Whether thatβs through traveling, visiting museums, watching a movie, binge-watching Netflix, reading, or doing something else you love, you need to do more than dream up new things in front of a screen, or eventually thereβll be no place within to find inspiration from.
- Make writer friends. Especially ones who are at the same stage of the journey as you: itβs easier going through things with people who are also going through the same stuff so youβll know youβre not alone. But you should also follow those who are a few steps ahead of you so you can learn from them.
- Treat this as a business. You should have a bank account for your business. You should constantly learn about the changes in the business β listening to podcasts is a great way to do so. And remember that connecting with readers and doing the publishing stuff and running the business is all part of it, so you have to manage your time wisely.
- Thereβs no such thing as perfection. Nothing is ever as good as it is in your head β not even things that come from your head. Sometimes itβs necessary to pull a book from the market, but thatβs an exception, not the rule. Write the best book you can, have it properly edited and proofread, publish it and move on. Thatβs the best you can do.
- Decide on your publishing path. Are you going to stick to exclusivity with Amazon? Or are you going to distribute as widely as possible? Are you going to sell direct? Are you going to start each project on Kickstarter? Will you do pre-orders? All of these have pros and cons, but itβs up to you. Stick to your plan for at least six months, and if it doesnβt work by then, try something else. But do your research for your genre and do whatβs best for you, not for someone else.
- Take self-care seriously. Letβs make it #FridaySelfCareDay. Just kidding. But drink loads of water, walk 30 minutes a day, sleep 8 hours every night, eat healthy meals, shower daily, dress in clean clothes, donβt lock yourself in your basement with your laptopβ¦ You get the idea. Mental and physical health are important if you want to do this (life, writing) for the long haul.
- Donβt run someone elseβs race. You know what kind of writer you are: slow and steady/fast and often/monthly bursts? It doesnβt matter. Do you. And if you get stuck, use a writing prompt.

I hope you’ve found this helpful. Do you have any tips to share? You can find more author-centred posts here. You can find my writing prompt books β paperback, eBook and audiobook β here.

No-one writes about the fae like Ronel Janse van Vuuren.

Your advice is great. I write slow and have a hard time not comparing myself to writers who produce so much more than me.
Thanks, Natalie. It’s a hard lesson to learn, but well worth it.
Definitely don’t run another author’s race.
I recently learned that one π
That’s a great list, although – argh! – isn’t 7 hard to remember. I never expect perfection in anyone else, but I’m really tough on myself.
I know, right?
Your advice is valuable, and I thank you for so generously sharing! Definitely a good reminder to treat my writing business as serious business. Although, as you also list, it’s still something which brings me joy. Happy IWSG day π
Good to know it still brings you joy!
Great tips, as always, Ronel.
I am looking forward to sleeping for eight hours again, but it may never happen. Doing my morning exercises though – that makes a difference π And things are improving – I wrote a flash fiction for Wednesday π
It’s great that you’re doing your exercises. And yay for the new story!
Thanks for stopping by my blog. I appreciate your support.
I love your tips. I’ve learned so much from you over the years.
You’re welcome π I’m glad that you can learn from my wild journey.